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BlackBerry Announces Developer and Services Enhancements

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rim-logoSAN FRANCISCO, USA – Research in Motion has been very busy at its Developers’ Conference announcing platform enhancements for rich content development, hot on the heels of the Adobe partnership, as well as a new services platform for BlackBerry developers.

First, now that Flash will be enhanced by BlackBerry developers, it seems natural that Java would be jumping in soon. Today is the day, Java is already installed on the BlackBerry lineup of smartphones, and now the GUI Builder and Theme Studio are available for developers. Open GL ES for 3D is the other part of the portfolio that will make it easier and faster for developers to deliver games, user interfaces, and themes for the devices. Alan Brenner, Senior VP, BlackBerry Platform research at RIM was quoted as saying “these new features will help drive a multitude of engaging themes, games and applications for BlackBerry smartphone users.”

Open GL ES is available though the BlackBerry Java Software Development Kit. A beta version (5.0) is available at BlackBerry’s website for developers.

The GUI builder is on the way, previews at the conference, release in mid-2010.

The BlackBerry Theme Studio is available for free and can be downloaded at BlackBerry’s website.

Finally, RIM released a new services platform for developers that will allow them to build responsive, location-aware, revenue-generating applications for BlackBerry smartphones. Advertising, payment, content push, and new location services will be on this platform.

The advertising service will allow developers to insert ads into applications and will be available in the first half of 2010. The payment service will help application developers to monetize their creations, the SDK is scheduled for mid-2010. Location services are enhanced by the introduction of cell site geo-location (supplementing the GPS receiver on board), reverse geo-coding, which will provide an address from the location code, and travel time, which will calculate the travel time between two points for the US and Canada. All of these will be available in the first half of 2010. The push service will be made generally available in the first half of 2010 as well.

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By , RIM-affairs Correspondent on Nov 17th, 2009 GMT +2

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